Crisis and Management

Most of my readers may not be over 100 years of age, but what I’ve seen is that over centuries, silver has been gaining in its hypnotic value. I mean, gold is exotic, mind-blowing, etc., but silver is thought provoking.
So the way I see it, if you’re looking at making an impression, mercurial silver [...]

When it comes to choosing office furniture, nearly equal prominence should be given to both utility and appeal. Does your furniture meet the needs of your work efficiently? I’d go on to say that your office space design could be a major consideration in this aspect. Besides that, does it appeal to your customers and/or [...]

I once dabbled with business budgets, and I know it is much more intricate than my home bread-and-milk budgeting. For instance, it includes complex financial functions such as job costing, allocations, maintaining security of data, Jupiter landing logistics… now, that’s mentioning just a few.
(Of course, the Jupiter landing is a joke, which we all [...]

Are you the one on the go? A trendsetter? If so, everything you do or say is being closely watched. And here, I’m talking about not just about what you wear, but also how you carry yourself and what you carry.
While a stylish briefcase does make an impression, it somehow gives out a message that [...]

Your business card is, in fact, a snapshot of your business. Trust me, a lot of people out there can pass an intuitive judgment about your business with just a glance at your card. First impressions last forever, so I’d even go the extent of saying that some deals may be won or lost — [...]

I’m pretty sure you see a number of surveys magazines and newspapers and on websites, and chances are that you might have taken some. And then, you see questions like your age, income, what you eat for breakfast, how many times you wear cologne, if and what you buy online, etc. Of course, though these [...]

Today’s marketing mix includes much more than advertising and direct mail campaigns–promotional products have been identified as a key tool in earning customer’s goodwill towards a company and its sales force.
A study conducted by researchers at Louisiana State University in 2006 yielded that promotional products create a more positive outlook towards a brand. By surveying [...]

Lately, in corporate echelons, the term ‘corporate performance management software’ (CPM) is fast becoming one of hottest topics to discuss. What is it really? Why is it so sought after?
As a concept introduced by Gartner Research in 2001, CPM was something “all of the processes, methodologies, metrics and systems needed to measure and manage [...]